Ferdinand Piëch (1937 – 2019) Named car executive of the century in 1999, Ferdinand Piëch transformed Volkswagen into the world’s largest carmaker by revenue. Piëch was the grandson of Ferdinand Porsche. Piëch did everything from leading motor racing operations at Porsche during the 1960s, to turning Audi into a true luxury automotive leader, and then reviving VW in the 1990s and 2000s, turning it into...
Porsche History
We take a look at the important Porsche figures, historical moments and epic road automobiles and racecars.
Quick Links: The Key People / Porsche Glossary / Yesteryear Moments / The Crest & Brand / The People
Ultimate Porsche History Hub
From its inception, the Porsche brand name was one associated with luxury and racecars, a tradition that has stood the test of time over the ages. The founder, Ferdinand Porsche, was once the chief engineer at Mercedes-Benz, and he even spent time working on Volkswagen vehicles. Porsche began his own company in 1931, naming the company after himself when it was incorporated. After that, Porsche began producing vehicles that would go on to become legendary for their performance and quality.
The very first Porsche nameplate was designed based on the same platform as the VW Beetle. Named the ‘Porsche 64’ and released in 1938, the model’s unique design and upscale vibe immediately caught on with buyers. Of course, the company’s growth was impeded when the war began, forcing Porsche to develop tanks instead of automobiles. However, the company bounced back as early as 1947, when the Grand Prix racing car made its debut. Shortly after, in ‘48, Ferdinand’s son Ferry Porsche created the company’s first-ever sports car – the 356.
By the 60s, the Porsche family was designing and producing popular sports cars that debuted with much anticipation at the Frankfurt International Auto Show every year. Then, in 1964, a legend was born when the first-ever Porsche 911 made its first splash in the industry. Over the next few decades, Porsche continued to expand and innovate in its lineup, until the Porsche 911 Turbo released in 1995 was the first vehicle to ever have onboard computer diagnosis, something that would revolutionize the auto service industry.
Still to this day, Porsche has maintained its status in the industry as a producer of unparalleled supercars and racing innovations. While it has many nameplates besides just the Porsche 911, the 911 is perhaps the most iconic and versatile model under the brand’s name, with over twenty-one different models and seven trim levels.
Porsche History - The Key People
The people who shaped Porsche
Ferdinand Porsche (1875 – 1951) Ferdinand Porsche was an Austrian-German automotive engineer and founder of the Porsche car company. He is best known for creating the first gasoline-electric hybrid vehicle, the Volkswagen Beetle, the Auto Union racing car, the Mercedes-Benz SS/SSK and several other important automobiles and technologies. Most importantly though, for fans of the best sports cars in the world, Ferdinand Porsche is the...
Ferry Porsche 1909 – 1998 Born on September 19, 1909, of Austrian descent, Ferry Porsche kept the Porsche flame alive when his father was imprisoned in France. Ferry Porsche was one of the first employees to work in his father’s design engineering office, but it is his mark on the company while his father was away that made a huge difference. His realization of a...
F.A. “Butzi” Porsche (1935 – 2012) Better known to Porsche enthusiasts as F.A. “Butzi” Porsche, he was the son of Dr.-Ing. Ferdinand “Ferry” and Dorothea Porsche, and grandson of Professor Ferdinand and Aloisia Porsche. While heading up the styling department at Porsche, he played a pivotal role in the design of the 904, the iconic 911, and the 914. He went on to establish Porsche...
Glossary of Porsche Related Terms
Making sense of all the fun Porsche names, terms and abbreviations
Yesteryear & Historical Porsche Moments
The mythology of Porsche goes beyond just the people. Conversations, profiles, the cars and moments.
Daytona 24 Hours, 31 January/1 February 1981: Bob Garretson, Bobby Rahal and Brian Redman driving the #9 Porsche 935 (chassis #009 00030) would go on to win the race by 13 laps, having started from 16th on the grid The Flying Tigers strike again! Being the best on the planet in something, even for just a short while, has got to be a great feeling. The...
2000MY Porsche 996 GT3 R (chassis #692090) © Coys This Porsche 996 GT3 R is being offered for sale by Coys of London. When it was launched in 1998, the Porsche Type 996 represented one of the most significant changes to the 911 model range in its (then) 35-year history. While all previous road-going 911 models had been powered by Porsche’s air-cooled six-cylinder engine, the...
80 of the Coolest Porsche Print Ads Ever Porsche has always had some awesome marketing folks and some hilarious ads over the years. This week we decided to go back in time and find as many of the best Porsche ads we could find throughout the years. Don’t worry, we didn’t include any of the boring Porsche SUVs and big selling models, we focused on...
By Miles Collier The Mighty Porsche Carrera 6 I’ve had my 1966 Porsche Carrera 6 (906-125) in restoration for the last four or five years. It’s hard to remember such things across a gulf of time so fantastic. But, as inevitably as the Himalayas will finally erode into foothills, restoration projects ultimately come to completion. And so it is with 906-125. The car is a...
Autograph card signed by Jürgen Barth (ca. 1980) More books have been written about Porsche than any other car company so the publication in English of another tome is hardly headline news until you realise that the author, exceptionally, is a Porsche insider, but not just any insider. Jürgen Barth was at the epicentre of Porsche’s racing activity from the time he joined the Zuffenhausen...
Peter Falk sits on the sill of the famous #23 Porsche 917 KH Coupé, winner of the 1970 Le Mans 24 Hours. On this occasion it is located in the Porsche Museum Workshop on 28 June 2010 In a 34-year career at Porsche, the influence of Peter Falk – Porsche’s enduring engineer, can be found throughout the air-cooled and transaxle model ranges, and extends even...
Daytona 24 Hours, 3-4 February 1973: The start 1973 Daytona 24 hours led by John Watson in the Mirage on pole 1973 saw a return to normality for the Daytona 24-hour race. The distance was set back at 24 hours, after running only a 6-hour length in 1972. Ferrari in 1972 had petitioned the FIA to keep races at 6-hours, as the reliability of the...
Ian Fraser-Jones – ‘Out’ after a one mile push, the car having stopped due to a gearbox failure, the car’s only mechanical failure – Angola 1959 Porsche used its racing exploits around the globe not only to gain exposure and media coverage, but also to improve the performance and reliability of its road and race cars. Here we look into the second part of our...
Porsche 935 JLP-4 at the Goodwood Festival of Speed, 2014 JLP-4 was the final race car in the line of Porsche 935 specials built for the John Paul father and son team. Using this final ‘weapon’, the Pauls notched up several outright victories in IMSA races and, in combination with JLP-3, John Paul Jr won the 1982 IMSA Camel Driver’s Championship. JLP-4 was the only...
Setting the Scene The 1960s represented for Porsche, the busiest decade in the company’s history to date, with ten new road and race cars being introduced during the decade. And since those heady days, the Stuttgart manufacturer has not seen another decade in which so many different race cars were produced. Although it was a hectic time, it was also an exciting one which saw...
Edited by Rex McAfee, Photos © Canepa A Legend is Born: When something great comes along, people scramble at every opportunity to be a part of it, and the Porsche 962 in IMSA was no exception. With approximately 16 total Porsche factory-built IMSA-spec customer cars delivered, it’s easy to say that the new Porsche was a hot commodity. With the previous racing experience of the...
Every year on a late winter weekend, the Porsche world turns its focus to Southern California. Crowds converge in Los Angeles for the LA Literature, Toy, and Memorabilia Show—and for the accompanying Porsche shop tours. Thankfully, the tradition resumed in 2022 after a 2021 hiatus. Staged in the ballrooms of the Los Angeles Airport Hilton, the “Lit Show” has been the place to find Porsche...
“It’s a dream,” says Head of Design Michael Mauer, when asked about developing the next potential hypercar. “And a whole lot of stress.” He’s the picture of relaxation at the moment. The Mission X was just unveiled at the Porsche Museum in Stuttgart-Zuffenhausen – just in time for the sports car brand’s 75th anniversary. Now the invited guests are crowding around the lowered concept vehicle...
Le Mans 24 Hour, 16-17 June 2012: The #55 JWA-Avila Porsche 997 GT3 RSR driven by Paul Daniels, Joël Camathias and Markus Palttala gets the full attention of the team in the pits. This car would finish 33rd overall and eighth in the GTE Am class This feature, the second in our four-part mini-series, picks up where we left off last time (2005-2008) and highlights...
The Porsche Museum has just acquired a significant addition to its permanent exhibition. It is the oldest surviving car that Ferdinand Porsche ever worked on during a lifetime spent in the automobile industry. The car is the Egger-Lohner C.2 Phaeton, also known as the Porsche P1. Interestingly, it is not powered by an internal combustion engine. Instead, the Phaeton has an ‘Octagon’ electric motor that...
This Porsche 908/02 Flunder Spyder is one of the most extensively raced examples of one of Porsche’s most successful sports racing cars ever. In its inaugural season, chassis 908/02-018 was victorious with works pairing Jo Siffert and Brian Redman at the 1969 Watkins Glen 6 Hours – competing prolifically in successive decades right into modern times. Air-cooled prototypes The 908 and the 917 alike were...
Background The Porsche 908/02, an evolution of the initial 908 model, was introduced in 1969 as a response to the increasing competition in the FIA World Sportscar Championship. This variant optimized weight distribution and aerodynamics, yielding a lighter, open-cockpit configuration. The 908/02’s engineering was underscored by its advanced flat-8 engine, which balanced power with fuel efficiency—a critical factor in endurance racing. The chassis was constructed...
Inspiration for this feature came from the post published by Porsche in December 2020. It covers the seven generations of the legendary 911 Turbo from inception in the mid-1970s right up to the current 992 model. No apology is made for using some of the text from the original feature, as this includes the unparalleled comments from rally legend, Walter Röhrl, who assisted with the...
Proven through competition Engineering, design, innovation; while the list is long for what describes the Porsche name, it can be distilled into one word; racing. Even before the days of cars that would bare his name, Dr. Ferdinand Porsche believed competition was the ultimate test for proving excellence in design and functionality. This belief was passed down to his son Ferry who would oversee the...
Engineering drawing of the Porsche Type 64 (16 September 1938). Note the provision for two spare wheels in the front luggage compartment Often overlooked, the Porsche Type 64 holds a significant place in the history of Porsche sports cars. Great strides were taken in motor car performance during the 1920s and 1930s, a development that actively fed the motorsport industry, which in turn grew in...
Porsche 935-78 Moby Dick (chassis 935/78.006 ), photographed at the Porsche Warehouse in May 2017 Group 5 rules offered manufacturers a great deal of freedom to modify their cars in the Silhouette class. At Porsche, Norbert Singer pushed the rules to the limit, and gave us the Porsche 935/78 Moby Dick, truly a legend in its own time. Introduction In the 1970s, Porsche had several...
Rallye Paris-Dakar 1984: Porsche 911 Carrera 3.2 4×4 (Type 953) – driven by (from L-R) #175 Jacky Ickx, #176 René Metge, #177 Roland Kussmaul For many years, the éminence grise of Porsche’s competition department, but now in retirement, Roland Kussmaul seems busier than ever. He left Porsche officially at the end of 2008, but our attempts to meet him were thwarted for several years by...
ADAC 24 Hours of Nürburgring, 22-23 June 2019: The #12 Manthey Racing Porsche 911 GT3 R (17) driven by Matteo Cairoli, Lars Kern, Otto Klohs and Dennis Olsen finished 4th overall This feature, the fourth in our mini-series, picks up where we left off last time (Part 3: 2013-2016) and highlights the continued growth and success of the evergreen Porsche 911 on the UK and...
The cars come around for the start – Fitzpatrick (left) and Moretti (right) lead the pack By the time the Dick Barbour Racing team arrived in Portland for the Rose Cup IMSA race in August of 1980, we were in good spirits. The week before at the Sears Point IMSA event, the team had finished 1-2 with two 935s driven by John Fitzpatrick and Bobby...
Porsche Logo & Crest – Guide
Gmünd, Carinthia, Austria
Porsche People Profiles
Porsche has a rich history of amazing personalities, whether it be designers, managers, engineers or race car drivers.
Except perhaps at one or two retirement parties or other formal occasions, no one ever saw Roland Kussmaul wearing a suit and tie. Racing or workshop overalls, Porsche’s pit lane...
Follmer was born in Phoenix in 1934, though effectively he became a Californian as his family moved to Pasadena before he was two years old and it was in this...
British GP meeting which Nick Faure led outright, starting from the second row, against the Falcons and BGG Escorts. But the fan belt came off due to a rag left...
Obviously these two attractive models from the lingerie manufacturer Triumph (München) like this Porsche 914/6 – Rutesheim Athletics Club, Baden-Württemberg, Germany (1969) Very different from previous production Porsches, the 914...
Arno Bohn at Weissach with the 968 Cabriolet (1991) Arno Bohn was managing director of Porsche from 1990-92. An outsider who came from the computer industry, he arrived at a...
Sir Stirling sits back and relaxes at the 2013 Goodwood Festival of Speed after being interviewed by the author It was with great sadness that we learned of the passing...
Richard Attwood relaxing between stints in the Drivers’ Paddock during the 2013 Goodwood Festival of Speed On 4 April this year, Richard Attwood will celebrate his 80th birthday, but speaking...
A huge banner adorns the side of this high bay warehouse in Werk 2, announcing the 25th anniversary exhibition of Exclusive from 1st March to 1st May 2011 Rolf Sprenger...
Toine Hezemans in his Brussels home, 2015 One of the Netherlands’ most successful racers, Toine Hezemans is part of a motorsport dynasty that began with his father who raced Porsches...
Norbert Singer, 24 Hours of Le Mans, 1996 Norbert Singer must rank as one of the most successful race engineers in Porsche’s long and glittering motorsport history. Porsche Road &...
Ernst Fuhrmann at the 24 Hours of Le Mans, 12 June 1977 Porsche’s first CEO is frequently maligned as the man who tried to kill off the 911. There is...
Anatole Lapine, 1973 Anatole Lapine who was in charge of styling at Porsche under two disparate CEOs, Fuhrmann and Schutz, looks back on quite a CV: Chevrolet Corvette, Opel GT,...
Rallye Paris-Dakar 1984: Porsche 911 Carrera 3.2 4×4 (Type 953) – driven by (from L-R) #175 Jacky Ickx, #176 René Metge, #177 Roland Kussmaul For many years, the éminence grise...
Hans Herrmann at the Retro Classics in Stuttgart, Germany 2010 Hans Herrmann, one of the most successful and popular racing drivers to join the Porsche AG works team, celebrates his...
Tilman Brodbeck poses with a 1973 911 Carrera RS 2.7 Coupé (left) and a 911 Sport Classic (right) – 21 September 2009 To be able to write on your résumé...
Mark Webber being interviewed at the Geneva Motor Show 2014, on the occasion of the world debut of the Porsche 919 Hybrid Porsche’s return to the top category of the...
The formidable Carrera 6 outside the Porsche headquarters, Stuttgart Zuffenhausen, 1966 The Carrera Six, as Porsche officially called the 906, was a radically different car from its predecessor, the 904...
Jean Behra following his accident at Caracas 3 November 1957 Staring out of period black and white photographs, Jean Behra’s handsome, but battered face tells its own story: a combative...
Dr. Ulrich Bez (1988) Hailing from the Bad Cannstatt district of Stuttgart, Ulrich Bez, who as Porsche Technical supremo hatched the 993, had two significant stints at Porsche. During the...
Peter Falk sits on the sill of the famous #23 Porsche 917 KH Coupé, winner of the 1970 Le Mans 24 Hours. On this occasion it is located in the...
The inspired engineer behind so much of Porsche’s success, Helmuth Bott has long remained the company’s eminence grise, but little has been written about him. Now, Porsche Road & Race,...
Mont Ventoux, 18 June 1967 – Rolf Stommelen won this hillclimb driving a Porsche 910/8 Bergspyder Rolf Stommelen was one of Germany’s leading racing drivers for over a decade and...
Peter Gregg and Hurley Haywood won the 24 Hours of Daytona on 3/4 February 1973 driving this 911 Carrera RSR 2.8 Peter Gregg was the IMSA driver every one strived...
Autograph card signed by Jürgen Barth (ca. 1980) More books have been written about Porsche than any other car company so the publication in English of another tome is hardly...
The Seikel Motorsport team last raced in the 2007 Le Mans, having participated on no less than eleven occasions in the 24-hour race. The team’s highlight in la Sarthe was...
Valentin Schäffer (1978) Another keen young recruitee to Zuffenhausen in the early 1950s, Valentin Schäffer, would become Porsche’s racing turbo specialist and engineer the induction systems that endowed Porsche sports...
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